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Instagram launches IGTV

Instagram launches IGTV

Yesterday Instagram announced the launch of IGTV – a stand-alone Instagram app to watch video content created by Instagram users.

In the new IGTV app, videos are no longer restricted to 1 minute in length and can now be up to an hour long. Videos are also full screen which means you can watch them both vertically and horizontally.Instagram_IGTV_Videos

Just like the current Instagram app, when you open IGTV, videos will automatically start playing - showing you content from people you already follow alongside suggestions on content you might also like.

In IGTV, the creators of the videos act as the video channels – simply follow your favourite creator to follow their video channel. To start your own IGTV channel, just start uploading your videos to the IGTV app.

Instagram_IGTV_Channels

IGTV will be available as a standalone app but will also be accessible through the Instagram app. IGTV will roll out globally in the next few weeks.

Source: Instagram

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